crm-for-manufacturing-and-production 
BOP Design
AUGUST 14, 2018
Customer Relationship Management (CRM). The tools B2B marketers and sales folks use to track current, past, and potential customers vary widely depending on the industry, products or services, and organization. For example, a jet engine builder may not have 1,000 customers to track, so an expensive CRM system won’t make sense.
Online Marketing Institute
JULY 31, 2012
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Convince & Convert
SEPTEMBER 21, 2010
There’s been a bit of news about it recently. However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social media is by definition slow.
Convince & Convert
APRIL 12, 2012
The RSS feed is: [link]. This episode features Vanessa Sain-Dieguez who is the Social Media Director at Hilton Worldwide. Read on for insights from Vanessa, and Eric’s Social Media Stat of the Week (this week: 27% of people go through other channels before calling customer service lines). Listen Now. Find us on iTunes: [link].
Industrial Marketing Today
APRIL 26, 2011
With all the buzz about social media, blogs and RSS feeds, are email marketing and eNewsletters dead? That’s the standard advice you are likely to get from most marketing consultants. Manufacturers, engineering companies and distributors can all benefit from the use of dynamic content in their emails. Not so fast!
Buzz Marketing for Technology
JUNE 27, 2008
Manufacturing. Product Development. In the groupware industry, product developers are looking at new ways to meet a critical need of HR systems that are more adaptable to changes in business processes. In the past year, groupware companies have started looking more critically at their products and services to see how their.
Buzz Marketing for Technology
JULY 6, 2008
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