Remove Conference Remove Media Plans Remove Process Remove RSS
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Cognitive Surplus - Use Social Connectivity to Change the World.

Convince & Convert

People that make and share coming together to tackle larger initiatives I’d say we’re somewhere between steps two and three, and Cognitive Surplus provides many examples of success at each stage of the process. In a sea of “me too&# books about social media, Cognitive Surplus stands out as about so much more.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. Terrific job at crystallizing the thought process that needs to occur instead of just signing up for FB and Twitter and “going for it.&# Thanks for the thoughts and processes. Thanks Jason!

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The More Things Change, The More Things Change

Convince & Convert

Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

The first step in that process of course is knowing why it is that you’re blogging. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent.

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Are You Growing Enough Voices

Convince & Convert

RSS subscriptions are up. Whether it’s blog posts, video blogs, Powerpoint presentations, podcasts, haiku, or graffiti art, practice makes the production process easier. I couldn’t write Katie Van Domelan’s post about social media listening tools. Indra Gardiner covered social media law in a way that I cannot.

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Turn the Tables on Social Media with NutshellMail | Email.

Convince & Convert

For normal humans that check social media a couple times a day, NutshellMail may become your new favorite social companion. You can even include Twitter searches in your feed, enabling you to use NutshellMail the same way you’d use TweetBeep, or an RSS feed of Twitter search results. And it’s free. How can I help you?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As Most blogs aren’t visually aggressive enough in the promotion of RSS, and very few do a good job at emphasizing the opportunity to subscribe via email (as 40% of C&C subscribers do).