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Best Google AdWords Tips and Tactics of 2010

Webbiquity

In addition, more than half of companies that use paid search increased their budgets for it last year. There’s no question that paid search delivers leads, and no question that AdWords is the big dog in the PPC world. 4 Ways to Leverage Adwords Search Query Reports by PPC Blog. You’ve actually got A LOT of company.

Adwords 100
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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Ive founded 5 companies, and spent 15 years running digital marketing agencies. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Because blogging helps Indium reach target audiences, get the company message out and -- above all -- get found via search engines and social media. In a recent email interview, Rick Short , Indiums director of marketing, explained why blogging is so important to his company. What made you want to start your first blog?

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Best of 2009: SEO Tips, Part 1

Webbiquity

Five Tips for Avoiding Deceptive SEO Companies by Small Business Trends. Link buying isn’t supposed to help, but it does, and some large companies spend big bucks on this, which is difficult for smaller firms to compete with. Focusing on longer-tail terms can provide respectable traffic and conversions without huge costs.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. But, if you think it through, many companies could succeed by participating in this community.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). have a company page on at least one social networking site (but only 39% blog and just 26% tweet). Social Media Use in Big Companies.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

71% of companies now have a presence on Facebook. 59% are on Twitter, and 43% use a company blog for marketing. In the coming year, 77% of companies plan to spend more on YouTube; three-quarters plan to increase spending on Facebook and blogs, and 73% will invest more on Twitter. How long will people pay attention?