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Dreamforce Registration Is Open — Here’s What You Need To Know

Salesforce Marketing Cloud

Registration is now open for Dreamforce 2022 ! You can livestream keynotes and main stage presentations, or view all of it on-demand on your own schedule. There will also be curated content for specific industries, including manufacturing, automotive, retail, packaged goods, financial services, and more. Where is it?

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How To Plan an Event That Drives Business Value

Salesforce Marketing Cloud

The foundation comes from a chapter in our co-CEO Marc Benioff’s book, “ Behind the Cloud.” Not for registration numbers. Make sure to curate space for networking in your agenda, both as standalone mixers and within programming. Event marketing caters to the attendee. Not for seats in a breakout room.

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You don’t need a giant email list for a successful launch

ConvertKit

As a marketing expert, he would often refer to a Notion document he’d created for himself—a curated list of mental models, frameworks, and principles with little notes to himself. Second course: For his second course, Haines realized the demand was there, and he doubled down, raising the price to $499, with pre-sales at $249.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

They fail to measure the implications of their content marketing strategies & don’t quantify & co-relate it to the business KPIs of their brands at large. According to a report published by Jeff Foster, co-founder & CEO at Tomoson, in convince&convert.com, businesses on an average generated $6.50

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The Best Marketing Events Happening in 2022

Marketing Insider Group

Registration is free! This is a core event for B2B marketing, covering the current issues in B2B, including Demand Generation, Messaging Frameworks, AI and Audience Centricity. Registration is already open for 2022 , and you can still register separately for access to the complete 2021 program! SMX Series. Even better?

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Virtual Events & Webinars: What Are The Key Differences?

Marketing Insider Group

On-Demand Content. Metrics like speaker profile views, session registration, and content downloads can provide the needed insight to plan content and select speakers for future events. Such data becomes available for event organizers and sponsors to retrieve and use in curating more event content and reaching out to prospects.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

While the playbook for customer marketing is similar to demand-gen, teams will need to create new content and touchpoints focused on the post-sale customer journey.” ~ Cori Webb , Marketing Director, ChurnZero 3. Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow.