Creating a Culture of Experimentation in the Event Marketing World: An Interview with Jody Guetter of Social Assurance
Brandpoint
APRIL 7, 2021
One of the biggest question marks is still event marketing. Are people starting to finally push past lockdown fatigue and willing to venture out to in-person events as the year progresses? Or will much of this year play out like 2020 did, with Zoom meetings and webinar registrations, or even hybrid models for events?
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