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The Ultimate Guide to Website Development (for Marketers)

Hubspot

Learning about web development is kind of like drinking from a fire hose. This guide serves as a slow drip to get you acquainted with and intrigued by the world of web development. Keep reading to dive into website development or use the chapter links to jump around the guide. Web Development Terms to Know.

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Google Algorithm Updates in 2018: Every Change You Should Know

RebelMouse

This latest update continues Google's mission to help searchers minimize the need to dig for answers. Unlike traditional infinite scrolling, once you reach the bottom of the mobile SERP, you need to click a "More results" button to load, well, more results. March 19, 2018: Subscribe with Google.

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Humans of Marketing: Erik Bowitz

Conductor

Search Engine Optimization Specialist at Tektronix, sat down with Humans of Marketing to talk about the journey from his first job at a bootstrapped startup, to his current role at a large company with a long history in its industry. The company was a software service that helped people build their resumes.

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Complete On-Site Technical SEO Checklist

seo.co

The checklist items outlined in this article will help you establish a strong foundation for SEO with the right applications, the necessary foundations, and the essential on-site SEO tasks you need to perform. Market research will help you narrow down specifics about your market. Get these 6 Fundamental SEO software applications.

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How to Empower Your SEO with XML Sitemaps

Conductor

You have to speak their language if you want your website to rank prominently on search engine result pages (SERP). A website sitemap tool signals to search engines which URLs you’d like the search engine to crawl on your site and, ideally, index in the SERPs. But they can help get more of your pages indexed.

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Top B2B SEO Ranking Factors for 2024

Learn from the Pros

From elevating expertise and optimizing conversational queries to showcasing differentiation in rich search results, these strategic moves will help you improve visibility and overall performance. They are crucial in determining a website’s position in search engine results pages (SERPs).

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Page-Level On-Site Optimization

seo.co

You can showcase these brands on an “author” or “team” page, but the real benefit is having these personal brands develop your articles. Most CMS platforms allow you to edit this easily for any page on your site. Optimize your title tags. Optimize your meta descriptions.