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Social Media Spam: Spam to You, Gems to Me?

Smashmouth Marketing

The following short twitter discussion between myself, @damphoux , and @siriusdecisions brought up a topic worth blogging an opinion on. Of course I do, but we either get to it or we don't and if we do, we may find something worth a retweet or a clickthrough or a reply. These are funny in my opinion. Join twitter.

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Social Media Spam: Spam to You, Gems to Me?

Smashmouth Marketing

The following short twitter discussion between myself, @damphoux , and @siriusdecisions brought up a topic worth blogging an opinion on. Of course I do, but we either get to it or we don't and if we do, we may find something worth a retweet or a clickthrough or a reply. Join twitter. I don't consider Volume Tweets to be Spam.

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Why the Blog Post Is the New Ad Unit

Hubspot

While clickthrough rates (CTR) are not the only metric by which you can measure a banner ad's performance, typical online banner ad units achieve a CTR of 0.10% according to MediaMind's Global Benchmarks Report , and that figure is on a downward spiral due to banner blindness, among other things. 9) Blog posts encourage engagement.

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The Definitive Guide to Web Push Notifications (Updated 2018)

SendX

In fact, you can have automatic web push notifications being sent from RSS feed either on daily, weekly or monthly basis. You can link RSS feed to web push notification campaign. Also, frequent use of them leads you to dilute your brand and really annoy your users in return for a higher number of clickthroughs in short term.

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101 Sure-Fire Ways to Make People Hate Your Marketing

Hubspot

Because your blog titles are primarily what show up in channels like search engines and social media, putting the time into writing exceptional blog titles is critical for attracting clickthroughs. Bury your RSS button and email subscribe field way below the fold of your blog in a completely illogical place.