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Why the Blog Post Is the New Ad Unit

Hubspot

While clickthrough rates (CTR) are not the only metric by which you can measure a banner ad's performance, typical online banner ad units achieve a CTR of 0.10% according to MediaMind's Global Benchmarks Report , and that figure is on a downward spiral due to banner blindness, among other things.

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The Definitive Guide to Web Push Notifications (Updated 2018)

SendX

CTR of web push is estimated to be 4X-8X of email. Their CTR is estimated to be at least 4X-8X of email. In fact, you can have automatic web push notifications being sent from RSS feed either on daily, weekly or monthly basis. You can link RSS feed to web push notification campaign. Better Delivery.

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