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5 Buyer Persona Statistics You Need to Know in 2021

Business Brainz

If you’re still not convinced about the importance of buyer personas, here are 5 stats to back them up: Using buyer personas in an email campaign improved open rate by 2x and click-through rate by 5x. Many companies rely on sending out email messages as a digital communication strategy.

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5 Buyer Persona Statistics You Need to Know in 2021

Business Brainz

If you’re still not convinced about the importance of buyer personas, here are 5 stats to back them up: Using buyer personas in an email campaign improved open rate by 2x and click-through rate by 5x. Many companies rely on sending out email messages as a digital communication strategy.

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Email Remains One of the Top Revenue Generating Channels – How Do Your Email Strategies Stack Up?

Porch Group Media

Take a look at these additional statistics: 4 out of 5 marketers said they’d rather give up social media than email marketing. Litmus , 2020) 78% of marketers in 2020 said email is important to overall company success, compared to 71% in 2019. Litmus , 2020) 35% of marketers send their customers 3-5 emails per week. (

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Changes to CTAs, design, social proof, forms often have a conversion rate impact. Overall conversion rates are not very meaningful. . Email open and clickthrough rates. Changes to sender name, subject lines and preheader text can have a big impact on these email metrics and they take almost no work.

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10 Things Every Email Marketer Can Relate To

Webbiquity

As a result, their email campaigns are much more successful, since their email recipients expect to hear from them. 3) Every time your email’s clickthrough rate is higher than your benchmark. In addition to sender personalization, have some fun with the copy of your email. Statista, 2019).

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8 Tips For Getting the Most Out Of Your Emails

TrustRadius Marketing

Check out these 8 tips below to see if you are following current email best practices: 1. Planning campaigns is critical. Taking the time to plan the details of your email campaign will pay off in the long run. Send your emails at specific times that fit your audience’s reading habits. Why should people care?

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eCommerce Best Practices: Set up Your Business for Success

Optinmonster

While there are many mobile commerce stats to blow your mind , these ones really stand apart from the rest: 49% of website traffic comes from mobile users. Check out OptinMonster’s review of what makes a good clickthrough rate (CTR) with Google paid ads. Finally, you’ll want to learn how to make a great email campaign.