Remove Case Studies Remove Practices Remove Twitter Remove Website Personalization
article thumbnail

Four Great Ways to Use Personalization in Digital Marketing

Webbiquity

A similar reaction takes place in the brain when people receive personalized content. Additionally, a study by University of Texas shows that personalization helps consumers in two ways: Tailored content makes consumers feel that they have some control over what they wish to see, and it saves them from information overload.

article thumbnail

How to Leverage Social Intent Data for Email Marketing

Adobe Experience Cloud Blog

At this point, most of us are tracking our prospects’ website visits, content downloads, and campaign engagement. They go to industry publications and social networks like Twitter and LinkedIn to learn about and discuss issues in their industry. Many of your buyers are talking about hot topics in your space on Twitter.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Train Your Brain to Write More Concisely: 6 Creative Exercises to Try

Hubspot

The good news is you can start learning and honing that skill today by practicing the exercises below. By restricting each tweet to 140 characters, Twitter forces you to relay an impactful or interesting or compelling or funny message quickly. The company also introduced new software for personalizing websites to each visitor.

article thumbnail

Tom Pisello: The ROI Guy: Seeing ROI in the Cloud?

The ROI Guy

Indeed, early cloud computing case studies reveal the potential for better cost savings, scalability, agility, performance and more. Gartner CIO Study Highlights Need for Outcome-Base. Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F.

ROI 40
article thumbnail

Tom Pisello: The ROI Guy: Diametrically Opposed Forces: Selling.

The ROI Guy

Therefore, sales must engage early to quantify the “cost of doing nothing&# and to “make the case for change&# in order to loosen the status quo. Gartner CIO Study Highlights Need for Outcome-Base. AT=pb&SP=EC&rID=44097752&rKey=ca6aa9fbfc4ad092 A downloadable presentation is also available via this link.

ROI 40
article thumbnail

Tom Pisello: The ROI Guy: Value Selling Tools and the Buying Lifecycle

The ROI Guy

Now, over 90% of B2B buyers require quantifiable proof of bottom-line impact from any significant purchase, and over 81% expect vendors to create and deliver the financial business case for most proposed purchases (IDC). Gartner CIO Study Highlights Need for Outcome-Base. But up-front purchase price isn’t everything.

article thumbnail

Tom Pisello: The ROI Guy: How TCO is a common sense sales and.

The ROI Guy

Never has cost-analysis been so critical for technology users to justify spending and for technology providers to prove the business case in order to assure that the proposed solutions are a priority and make the budget cut. Bullet-proof business cases need to be made for any money to change hands.