Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Jason Baer Thanks very much for the kind words. You are indeed the perfect case study. j Jason Baer Thanks very much for the kind words.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

markempa

MAY 28, 2005

« Blogging & RSS Events | Main | One-to-one lead generation for B2B companies » Creative lead generation blunder? Numerous studies show that companies (with complex sales) dont see increased revenue from getting their sales people more appointments. In some cases, it will negatively impact revenue.

Lead Generation 120

Lead Generation Creativity Lead Scoring Lead Ranking 120

Convince & Convert

JUNE 22, 2010

No stack of case studies or conference road trips will do it, either. If you don’t have the obvious social chatter about your brand, you have to make the case that content creation will drive search, which drives traffic, which drives sales. It has to come from you. Getting the C-suite to really believe is SO hard.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

SEPTEMBER 21, 2010

link] Top 250 Blog Posts – Advertising, Marketing, Media and PR « Spotlight Ideas [.] I have subscribed to your rss feed as well. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Convince & Convert

SEPTEMBER 21, 2010

In other words, how accurate does it need to be? Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. Third – how will you be handling the monitoring? •

Social Media 158

Social Media Media Paid Content Work Management 158

Online Marketing Institute

OCTOBER 1, 2010

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad. You can follow any responses to this entry through the RSS 2.0 Or do I interpret this wrong?

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Convince & Convert

MARCH 16, 2010

A new Pew Research study shows only 8% of U.S. Because you actually know the people you are connected with in most cases, FourSquare and Gowalla feel a lot more like the original Twitter, with a sense of engagement that today’s Twitter can’t deliver. teens using Twitter, compared to 66% engaged in texting. Im Jay Baer.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Hubspot

FEBRUARY 11, 2013

Bury your RSS button and email subscribe field way below the fold of your blog in a completely illogical place. Case studies, testimonials, reviews, social shares, and other types of social proof that show other potential customers you're worth their money? Even if they want to subscribe, make them work for it.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28