Directive Agency

SEPTEMBER 3, 2019

There has never been a better time to utilize content marketing to drive business, create high-quality marketing initiatives, and provide long-term value to your customers or clients. How many more downloaded case studies are you hoping to obtain? How many more products are you looking to sell?

Top of Funnel 40

Top of Funnel Traffic Work Management Marketing Management 40

ClearVoice

APRIL 2, 2020

As you scale your content production, hiring freelancers to inform and execute the tasks your team doesn’t have the bandwidth for means you’re able to reach more goals, generate better-qualified leads and close those lingering sales. Need case studies? Adding an SME to your content mix is always a good idea.

Marketing Budget Creation 127

Marketing Budget Creation Top of Funnel SME Marketing Budget 127

Rev

OCTOBER 4, 2023

Well, unless you’re selling a revolutionary product with no competition, you’ll quickly find out that that’s not how things work. The short answer is creating and distributing high-quality content that resonates with your target audience. This is also where cross-departmental collaboration comes in handy.

Ideal Customer Profiles 78

Ideal Customer Profiles Sales Management Demand Top of Funnel 78

Hinge Marketing

SEPTEMBER 9, 2020

There is a mad scramble to get qualified leads and close new engagements, only to have the cycle repeat itself. A recent study of professional services buyers showed that over a five year period traditional referrals decreased by 16% and client loyalty declined by 20%, even though client satisfaction remained stable.

Business 127

Business Lead Ranking Enterprise Management Work Management 127

The ROI Guy

APRIL 21, 2010

Research Results The results of the research were compelling, as the investment in value selling tools has proven to be one of the highest ROI investments an organization can make in sales / marketing operations. Produced 3 times as many qualified leads as other competitive web promotion programs. in incremental benefits. •

ROI 40

ROI Lead Scoring Lead Ranking Enterprise Management 40

ClearVoice

SEPTEMBER 6, 2022

The concept assumes that someone less familiar with your brand will start at the top of the funnel with more generalized information and softer selling while working down to the more targeted sales strategies implemented at the bottom of the funnel over time. This is not the place to create a hard sell. Middle-of-funnel marketing.

Top of Funnel 52

Top of Funnel Marketing Funnels Digital Marketing Funnels Paid Search Agency 52

Directive Agency

JULY 26, 2016

Social Proof, Testimonials, Reviews and Case Studies. Lastly, do they have case studies you can read to get in the mindset of the agency so that you can get a feel for how they work and if this process is something that you feel would be beneficial to your organization? The goal of an ecommerce site is to sell.

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76