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Did Somebody Ask About Data Quality?

DealSignal

The consultants ran through a series of standard CRM processes including lead management, dashboards, record customization by the site admin, and Outlook integration. Yet, at no point did I hear a discussion of data quality, data hygiene, contact verification, field standardization, or company and contact enrichment.

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#AskTeleverde – Retro in Redondo Beach

Televerde

Undoubtedly, your company needs to take advantage of marketing automation to stay competitive in the modern marketplace, this can be a little intimidating. Otherwise, you’ll only be using your fancy new tools to aimlessly spam your entire email list. To say that data can be overwhelming would be a gross understatement.

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Your Complete Marketo Migration Checklist

SmartBug Media

Fresh starts can force new habits for you and other users. Which can go in storage? Which data can you analyze now, and then sunset? What can get off our plates? Here’s a short list of folks who should know their roles in advance: Project manager: Lead the implementation plan; communicate honestly.

Marketo 66
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5 Pro Tips for Successful Marketing Automation Implementation

Televerde

According to a Marketo benchmark analysis, “businesses that use marketing automation can grow their pipeline by 45%, enjoy 25% higher revenue, and allow sales reps to spend 22% more time selling.”. This can be a little intimidating. Otherwise, you’ll only be using your fancy new tools to aimlessly spam your entire email list.

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4 Ways to Clean Your CRM Data

GreenRope

If your data isn't accurate, it can lead to problems in sales, marketing, and customer service. Some of these data points can be scrubbed in-house by dedicated, well-trained staff members, while others might require software or third-party interventions. Cleaning Software.

CRM 40
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4 Ways to Clean Your CRM Data

GreenRope

If your data isn't accurate, it can lead to problems in sales, marketing, and customer service. Some of these data points can be scrubbed in-house by dedicated, well-trained staff members, while others might require software or third-party interventions. Cleaning Software.

CRM 40
article thumbnail

4 Ways to Clean Your CRM Data

GreenRope

If your data isn't accurate, it can lead to problems in sales, marketing, and customer service. Some of these data points can be scrubbed in-house by dedicated, well-trained staff members, while others might require software or third-party interventions. Cleaning Software.

CRM 40