The Lead Agency

OCTOBER 4, 2017

There is a lot of buzz around machine learning and artificial intelligence. They are Google, Facebook, IBM and Amazon. As director Chris Harihar says, “You increasingly need AI for both the tracking and analysis, especially for larger clients with high coverage volume. How are marketers applying machine learning in 2017?

Marketing AI 100

Marketing AI Paid Content Work Management Marketing Automation Services 100

Online Marketing Institute

NOVEMBER 8, 2010

However, B2C marketers are more engaged in every other type of social media tracked by the survey. The difference is most stark in customer acquisition figures for Facebook, which 68% of B2C companies have obtained a customer from but only 33% of B2B companies.

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

Hubspot

MARCH 1, 2012

For example, an M&M marketer could post a series of photos on Facebook of other M&M's reacting to the new M&M, and ask users to write a caption that matches the photo. Make a hashtag that is specific to your offline campaigns so you can track how many people are actually having a conversation about it. Yeah, why not?

Online Marketing 28

Online Marketing Paid Search Agency Advertising Agencies Planning 28

Martech Advisor

JANUARY 16, 2020

Some of these include advertising (traditional and digital), cold emailing, cold calling, trade shows, and content syndication. The success of conference participation depends on pre-buzz activities, which consist of the activities mentioned above. Therefore, it is imperative to keep an eye on your competitors.

Paid Search Agency 122

Paid Search Agency Practices Examples Advertising Agencies 122

Tomorrow People

OCTOBER 3, 2022

Over the past year, there’s been a lot of buzz surrounding the metaverse. Trade shows, product demos, client meetings, and online ads are all core pillars of B2B marketing. Facebook’s rebrand to Meta was what sealed the deal. tracking voices and eye movements). Most B2C brands have readily embraced it.

B2B Marketing 156

B2B Marketing Peer-to-peer Planning B2B 156

Tomorrow People

OCTOBER 4, 2022

Over the past year, there’s been a lot of buzz surrounding the metaverse. Trade shows, product demos, client meetings, and online ads are all core pillars of B2B marketing. Facebook’s rebrand to Meta was what sealed the deal. tracking voices and eye movements). Keep a close eye on the tech.

B2B Marketing 156

B2B Marketing Planning B2B Peer-to-peer 156

Vidyard

MARCH 9, 2020

If you’re scrambling to figure out what to do with your suddenly unspent conference/trade show/event budget and how to drive leads and pipeline in the absence of these opportunities, then this guide is for you. Use Personalized Video to Build Buzz 6.5 How to Run a Online Event: Before, During, and After 5.1

Work Management 65

Work Management Marketing Management Budget Programs Conference 65