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7 Surefire Ways to Maximize Your Webinar ROI [+ Key Metrics to Evaluate]

SpotMe Blog

You already know that webinars are among the greatest ways to reach and educate your target audience. Webinars and online events are definitely worth the effort even though measuring their success can sometimes be tricky because it can take many points of contact to close a sale.

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The A-Z Guide to B2B Lead Generation

NuSpark Consulting

Specific dashboards exist to manage each step of the funnel; from prospect attraction to conversion to lead close. Without this information, you can’t possibly target your audience’s needs properly with the right content that satisfies those needs. Don’t take conversion strategy lightly. F- Funnel Optimization.

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Best Website Techniques for Greater Online Lead Generation

Hinge Marketing

Generating new leads is among, if not at the top, of most Marketers priorities, this has not changed. So today, savvy firms are utilizing their websites to not only communicate with their target audiences but also to deliver high-quality leads and nurture prospective clients. Establish a blog to share timely, relevant content.

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6 Tips for Symbiotic Sales & Marketing Lead Management

Hubspot

Planning meetings and informal discussions go a long way toward repairing the rifts between sales and marketing, but both teams need to see the impact of those conversations to really establish trust. That means the vast majority of the new contacts you generate each month are nowhere near ready to buy.

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Call-To-Action Strategy: What To Offer B2B Buyers That Stands Out

KoMarketing Associates

Calls-to-action (CTAs) are an integral part of content marketing – and have been ever since marketers started using content to drive conversion, engagement, and sales. But, just as with any required part of content, CTAs can get a little stale. Exclusive Content. Simply writing “contact us today to learn more!”

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Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap

GreenRope

Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap. BlogMutt and GreenRope teamed up for an info-packed webinar on the relationship between content and marketing automation and how each can amplify the other. “Treat your content like a product.” By BlogMutt.

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Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap

GreenRope

Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap. BlogMutt and GreenRope teamed up for an info-packed webinar on the relationship between content and marketing automation and how each can amplify the other. “Treat your content like a product.” By BlogMutt.