Remove Buyer Intent Remove Intent Data Remove Peer-to-peer Remove Sales Cycle
article thumbnail

Madison Logic Wins Product of the Year Award for Leading B2B Buyer Intent Data

Madison Logic

The industry-leading ML Insights unifies datasets from multiple sources to score accounts on purchase propensity, empowering enterprise B2B marketers to prioritize key accounts, drive higher account engagement, and accelerate conversion across the sales cycle.

article thumbnail

Madison Logic Wins Product of the Year Award for Leading B2B Buyer Intent Data

Madison Logic

The industry-leading ML Insights unifies datasets from multiple sources to score accounts on purchase propensity, empowering enterprise B2B marketers to prioritize key accounts, drive higher account engagement, and accelerate conversion across the sales cycle.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Challenging the 95-5 Rule: How Buyer-Intent Data Proves More B2B Buyers Are In-Market

NetLine

It means that advertising mostly hits B2B buyers who aren’t going to buy anytime soon.” . Dawes continues, stating that this figure indicates that, “only 20% of business buyers are ‘in the market’ over the course of an entire year; something like 5% in a quarter—or put another way, 95% aren’t in the market.”. Add in a matching 7.6%

article thumbnail

Madison Logic’s ABM Platform Sets New Leader Badge Record in the G2 Summer 2023 Grid®

Madison Logic

Customer reviews on G2 continue to validate Madison Logic’s intent data, ability to deliver predictable ROI when executing a data-driven, multi-channel ABM strategy, and best-in-class customer support.

article thumbnail

Madison Logic’s ABM Platform Sets New Leader Badge Record in the G2 Summer 2023 Grid®

Madison Logic

Customer reviews on G2 continue to validate Madison Logic’s intent data, ability to deliver predictable ROI when executing a data-driven, multi-channel ABM strategy, and best-in-class customer support.

article thumbnail

Future of B2B Demand Generation: Trends On the Horizon

Binary Demand

In each market, diverse choices cater to individual buyer nuances. Identifying buyers aligned with your solution’s specific version narrows your focus to essential companies. Effective Buyer personas will: Provide insights into purchasing pathways and optimize ROI for brand sales and marketing.

article thumbnail

Madison Logic Wraps Up Another Impressive Year with 46 Badges in New G2 Winter 2024 Grid® Reports

Madison Logic

Customer reviews continue to offer persistent recognition for the company’s industry-leading intent data, ability to deliver predictable ROI when executing a data-driven, multi-channel ABM strategy, and best-in-class customer support. ” — Sander D., We highly recommend them!” ” — Mackenzie B.,