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How to Use Different Types of Customer Data to Fine-Tune Your GTM Motion

SalesIntel

We’ll cover the different types of customer data you should focus on and discover the tools that can help you leverage it to the fullest extent. We’ll cover the different types of customer data you should focus on and discover the tools that can help you leverage it to the fullest extent. What is Customer Data?

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Future of B2B Demand Generation: Trends On the Horizon

Binary Demand

[ps2id id=’Introduction’ target=”/]Based on a recent HubSpot report, 35% of surveyed marketers prioritized B2B demand generation activities in 2022, indicating a noticeable shift from tactical demand generation to a more strategic approach in the current and future of B2B demand generation marketing.

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Future of B2B Demand Generation: Trends On the Horizon

Binary Demand

[ps2id id=’Introduction’ target=”/]Based on a recent HubSpot report, 35% of surveyed marketers prioritized B2B demand generation activities in 2022, indicating a noticeable shift from tactical demand generation to a more strategic approach in the current and future of B2B demand generation marketing.

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How to Supercharge Your Content Marketing for Buyer Intent

Marketing Insider Group

That’s why we consider buyer intent to help our clients hone into their target audience to understand their needs better and give them what they’re seeking. By identifying relevant topics and filling content gaps at every stage of the buyer’s journey, you can attract, engage, and delight prospects, leads, and customers.

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A Quick Guide to Demand Generation

PureB2B

Launching a product that people want is one thing—putting a brand new product in the market and getting your target audience excited about it is another. This is what demand generation is all about, and it's what we're going to talk about in this post. Just because you built a product doesn't mean people will come buying it.

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NEWS: A Q&A on the Future of Data-Driven Marketing

DealSignal

But what are some of the most common mistakes being made when collecting and assessing all this data? The ripple effect of bad/missing data: “Most companies’ CRMs and marketing automation systems are missing 80% of their total audience, and the data they do have is up to 50% wrong because data decays at an alarming rate.”

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How to Grow Your PPC Revenue Despite the Rise of Ad Blockers

QuanticMind

It’s true, ad blockers can have an impact on your PPC growth potential, but only if you allow them to. And once you understand the real scope and impact of ad blocking features, you’ll also gain clarity on your path of growth. After all, at least some portion of your target market are using ad blockers. The biggest takeaway?

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