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Gaurav Kachhawa: Looking forward with AI

Martech

Gaurav Kachhawa is the CPO of Gupshup, which builds advanced conversational messaging platforms. He knows AI both through his work and working with clients as they deploy it. He gave us a look at what he expects in the very near future with artificial intelligence. Interview edited for length and clarity.)

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Pega’s Blueprint for digital transformation

Martech

Fast adoption for enhanced Blueprint Blueprint was introduced earlier this year but has recently been enhanced, not only with new capabilities but with an improved UI, making it “as easy to use as an airport kiosk,” said CPO Kerim Akgonul. Anyone with a Pega community membership can try it online at pega.com.

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Five Tips to Screen Resumes for Hiring as a Business Owner

Webbiquity

The job market has whipsawed from record-low unemployment to near Depression-era joblessness in just a few months, as the COVID-19 pandemic has forced the shuttering of vast swaths of economic activity. Business owners and managers who are still hiring find themselves swamped with qualified candidates for any open role.

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5 Reasons Automation is the New Reality in Digital Marketing

Marketing Insider Group

When you hear the term “automation,” you typically associate it with the latest technology, AI, and computer data science. Since then, computers started to become a part of our daily lives, and thanks to modern tech, automation is now more common than ever – especially in the business world. Increases Brand Recall.

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10 Reasons AI Said Customers Love Demandbase, Supported by Customer Use Cases

Engagio

However, if you’re skeptical about trusting AI, we’ve got some quotes from our beloved customers to back up its claims. Whether you’re a marketer looking to supercharge your B2B campaigns or a business owner looking for a competitive edge, we’re the solution you’ve been looking for!

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8 key takeaways from ClickZ’s Marketing Automation Summit

ClickZ

30-second summary: ClickZ’s virtual Marketing Autmation Summit was held on October 22, 2020, and featured two sessions of expert panelists discussing the challenges, opportunities, and future of marketing automation. The Summit was hosted by our very own Tim Flag, podcast host and marketing consultant.

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Seismic Shift ’22: Highlights from day one

Seismic

He also spoke about doing business in a digital-first environment. He then welcomed Seismic CPO Krish Mantripragada to share how the Seismic Enablement Cloud has evolved to help our customers adapt to this evolving landscape. Those were his opening words when Seismic CPO Krish Mantripragada took the stage.

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