Choozle

MARCH 5, 2024

Attention digital marketers and agencies: California’s recently updated privacy regulations are now in full effect. T he California Privacy Protection Agency (CPPA) has signaled they intend to enforce them quickly. Here at Choozle, we’re privileged to have Ben Isaacson as our Fractional Privacy Officer.

Privacy 78

Privacy Privacy Policies Advertising Agencies Paid Search Agency 78

Martech

MAY 11, 2023

When the European Union adopted its General Data Protection Regulation in 2018, the law was heralded as a privacy game changer that would usher in a new era of consent around online data collection and put the right to protect personal information directly in the hands of individuals.

Paid Search Agency 103

Paid Search Agency Privacy Work Management Marketing Proposals 103

Martech

DECEMBER 28, 2023

In addition, the increased need for privacy protections will likely further push brands toward adopting more efficient — and controllable — campaign executions. More bundling for streaming services The migration of must-see TV to streaming on-demand services has resulted in fragmentation.

Advertising Agencies 129

Advertising Agencies Advertisements Advertising Media 129

Litmus

AUGUST 2, 2021

Instead of a standard discount on items, Chaco promoted bundled items in their Green Monday email. Some typical FOMO strategies, like countdown timers, might not work for Apple Mail users this holiday season because of Mail Privacy Protection updates. Source: Milled. Gift one, get one. Double win. Source: Milled.

Examples 138

Examples Privacy Protection Bundling Email Marketing 138

Convert

APRIL 12, 2022

Mail Privacy Protection (MPP) has made sure of that. We use Shopify across all of our online stores and have been testing bundling, or grouping, our products to increase AOV. The test is a cart that has upsells, or bundles, vs a cart that only contains the initial product. Give Privacy a Thought.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52

Convert

APRIL 12, 2022

Mail Privacy Protection (MPP) has made sure of that. We use Shopify across all of our online stores and have been testing bundling, or grouping, our products to increase AOV. The test is a cart that has upsells, or bundles, vs a cart that only contains the initial product. Give Privacy a Thought.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52