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ZoomInfo Reviews Vs. SalesIntel Reviews —What Users Say

SalesIntel

While industry analysts and PR agencies are covering key aspects of popular platforms in the marketplace, user communities, peer reviews, and customer feedback play a pivotal role in guiding prospective users toward the right choice. The B2B data and intelligence landscape is always competitive with new entrants coming in each year.

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47 Superb Social Media Marketing Stats and Facts

Webbiquity

Despite the lack of metrics or executive involvement, the share of overall marketing budgets devoted to social media marketing is expected to increase from about 10% on average today to nearly 25% within the next five years. The number of worldwide social media users is projected to grow from 2.1 billion last year to 2.5 billion by 2018.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Consumers actually place the highest value on deals and promotions (83%) and rewards programs (70%). (

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Creating a Brand Voice Guide: 4 Key Considerations (and Great Examples)

ClearVoice

What are the defining characteristics of your brand voice? What is your brand’s backstory? If your brand wrote a letter to its customers congratulating them for a life event, would it sound like a friend, an older relative, a teacher, or an inspirational guru? Your brand wants to be relatable — but is its voice also funny? Or down-to-earth?

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43 Execs Explain How Millennials Impact B2B Buying Committees

SnapApp

The responses came from 503 professionals with buying influence and/or authority across B2C and B2B businesses, in different functional areas, and from organizations that range from SMB to large enterprise. . Content from peers over content from companies. METHODOLOGY. We asked the experts 3 specific questions: . Sound familiar?

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Here’s what the social signals said was the best content and the hottest topics. The following are the top items from featured sources based on social signals. The survey generated over 270 responses from B2B marketers - and the results are in! Online blog needs various marketing methods to get converted into big business. Facebook Insights.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

How are marketers planning to allocate budgets this year? What social media tool helps small business double their reach on Twitter? What percentage of Fortune 100 companies are on Twitter? Which social networking site is used by 92% of senior marketing executives? How do B2B social media marketing practices differ from B2C companies?