Marketing Insider Group
SEPTEMBER 2, 2010
And I certainly agree that the acceptance of our role as B2B marketers is changing and evolving more into revenue generation. One would think lead nurturing would be very important if marketing is to be held more responsible for revenues but that was not the case, it was seen as the least important role by 14 percent of the respondents ?
Marketing Insider Group
SEPTEMBER 2, 2010
And I certainly agree that the acceptance of our role as B2B marketers is changing and evolving more into revenue generation. One would think lead nurturing would be very important if marketing is to be held more responsible for revenues but that was not the case, it was seen as the least important role by 14 percent of the respondents ?
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markempa
JUNE 7, 2005
FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0
markempa
MAY 23, 2005
FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Tips on how to effectively promote your events.
Marketing Insider Group
AUGUST 10, 2010
This is IMC 101 but as you pointed out we often witness BtoBs illustrating “wasted effort, tactical thinking and reactionary measures.&# As a mid-management marketer who is often involved in the execution of programs, I want to see a roadmap! Amanda Aug 11 2010 Michael, I couldn’t agree more. OK, but WHY.
Marketing Insider Group
AUGUST 10, 2010
This is IMC 101 but as you pointed out we often witness BtoBs illustrating “wasted effort, tactical thinking and reactionary measures.&# As a mid-management marketer who is often involved in the execution of programs, I want to see a roadmap! Amanda Aug 11 2010 Michael, I couldn’t agree more. OK, but WHY.
markempa
JANUARY 19, 2006
FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 will remain hot topics in 2006.
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