BtoB, Copyright, Lead Management and Peer-to-peer

B2B Lead Generation Blog: On Alignment between Marketing and Finance

markempa

SEPTEMBER 12, 2007

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Lead Generation

Lead Generation B2B Marketing BtoB Lead Scoring

B2B Lead Generation Blog: Speaking at MarketingSherpas B-to-B Demand Generation Summit 2006

markempa

AUGUST 15, 2006

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B to B

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B2B Lead Generation Blog: Customer Referrals and Your Sales and Marketing Department

markempa

MARCH 21, 2006

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Lead Generation

Lead Generation B2B Sales Peer-to-peer Lead Scoring

B2B Lead Generation Blog: Participate in MarketingSherpas IT Marketing Metrics Survey

markempa

JUNE 9, 2005

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Lead Generation

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B2B Lead Generation Blog: Marketing accountability and ROI Measurement

markempa

JULY 11, 2005

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Lead Generation

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B2B Lead Generation Blog: B2B Marketing and PR Internship

markempa

JUNE 16, 2005

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Lead Generation

Lead Generation PR B2B Marketing Peer-to-peer

B2B Lead Generation Blog: Velocity of Lead Follow-Up Is Critical To Winning the Complex Sale

markempa

MAY 24, 2005

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Lead Generation

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B2B Lead Generation Blog: Using thought leader content as a lead generation tool

markempa

JUNE 8, 2005

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 A while back, I met with a CRM consulting firm.

Lead Generation

Lead Generation Budget Programs Word of Mouth B2B Thought Leadership

B2B Lead Generation Blog: Closed-Loop Marketers More Likely to Reach ROMI Goals

markempa

APRIL 12, 2007

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ROMI

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B2B Lead Generation Blog: Asking for referrals does more than generate leads

markempa

MAY 19, 2005

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Lead Generation

Lead Generation Lead Scoring Lead Ranking Generation

How To Align Marketing With Sales

Marketing Insider Group

SEPTEMBER 30, 2010

In BtoB Magazine , Karen J. She also recapped a CMO Council study: Sales and marketing—according to the report, which surveyed 506 sales, marketing and channel management professionals online—were more “antagonistic than synergistic” and there was “mistrust, misunderstanding of function, and a lack of alignment and singularity of purpose.

Sales Management

Sales Management Top of Funnel Planning Paid Search Agency

B2B Marketing Zone

B2B Lead Generation Blog: On Alignment between Marketing and Finance

B2B Lead Generation Blog: Speaking at MarketingSherpas B-to-B Demand Generation Summit 2006

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B2B Lead Generation Blog: Customer Referrals and Your Sales and Marketing Department

B2B Lead Generation Blog: Participate in MarketingSherpas IT Marketing Metrics Survey

B2B Lead Generation Blog: Marketing accountability and ROI Measurement

B2B Lead Generation Blog: B2B Marketing and PR Internship

B2B Lead Generation Blog: Velocity of Lead Follow-Up Is Critical To Winning the Complex Sale

B2B Lead Generation Blog: Using thought leader content as a lead generation tool

B2B Lead Generation Blog: Closed-Loop Marketers More Likely to Reach ROMI Goals

B2B Lead Generation Blog: Asking for referrals does more than generate leads

How To Align Marketing With Sales

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