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Doomed to Fail: B2B Content Marketing Pitfalls and How to Avoid Them

Envy

Strategy, budgeting, data insights and distribution are just as important as content creation, so without investing in the expertise, content marketing optimization tools, and data analytics, companies will continue to miss their targets for measurable content marketing ROI. Realistic budgeting for distribution. will support it.

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Navigating Gated Content in eCommerce Marketing Strategies: 2024

Huptech Web

In a time when technology is always keeping an eye on things, businesses are looking for strategies that respect their customers’ privacy and choices that will keep their customers safe. An Edtech company specializing in project management has created an ebook called 10 Advanced Strategies for Efficient Project Management.

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Everything You Wanted to Know About Content Syndication

PureB2B

It’s really all about getting more and greater mileage from content that already works by putting it in front of fresh eyes. The only real requirement should be that it’s already has a track record of effective performance in your marketing and sales efforts. Step 3: Track Key Metrics. Why You Should Syndicate Content?

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Everything You Wanted to Know About Content Syndication

PureB2B

It’s really all about getting more and greater mileage from content that already works by putting it in front of fresh eyes. The only real requirement should be that it’s already has a track record of effective performance in your marketing and sales efforts. Step 3: Track Key Metrics. Why You Should Syndicate Content?

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

In the eyes of Google, newer content is more likely to be relevant than a post from years back, so sometimes updating a post can be as good as writing a new one. . Two thirds of marketers use PPC ads to get eyes on their landing pages and blogs. . . Takeaway : In content marketing, perceived value is a huge conversion factor.

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Everything You Need to Know About Advertising in Email Newsletters

Liveintent

However, email newsletters are more than just a content distribution channel—they’re also a powerful advertising channel. There’s no barrier to entry for advertisers, and there doesn’t need to be an existing contract with the publisher. Another source for email newsletter ad inventory is the open exchange.

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Everything you need to know about advertising in email newsletters

Liveintent

However, email newsletters are more than just a content distribution channel—they’re also a powerful advertising channel. There’s no barrier to entry for advertisers, and there doesn’t need to be an existing contract with the publisher. Another source for email newsletter ad inventory is the open exchange.