26 A/B Testing Examples to Inspire Your Next Test
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JANUARY 31, 2022
So, they decided to run a multivariate test for a sample of 4000 page views. What you can learn from this multivariate test: If there are several benefits for your product or service, knowing which one to emphasize on your landing page, homepage, or signup page isn’t something to leave to guesswork. Humana: Landing Page Banner.
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