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30 B2B Social Media Tips for 2016

KoMarketing Associates

And of the 95% of B2B marketers who have created corporate social media accounts, half still aren’t regularly active on social media and just 10% feel they are able to articulate the business value of social media efforts. As we get into 2016, here are 30 tips to help improve your B2B social media strategy: 1. Think Beyond B2B.

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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

We talked about his approach to marketing through award-winning content like the “Define Your Load” campaign with Steve Burns, which earned a Cannes Lion for B2B Creative in the Challenger Brand category in June 2023. My parents are on Facebook, Gen Z is on TikTok. Many B2B brands are concerned about proving the ROI of social.

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Yours in Marketing Episode 5 – SEO Tools with Tim Soulo

Directive Agency

Now if you don’t know what Ahrefs is, it is one of the, if not the, best SEO tools out there. We talked about how B2B leaders can leverage SEO tools to grow their businesses. This really dives deep into how to use SEO tools effectively for business plain and simple. So we can mention our tool.

SEO 40
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Building Content Marketing Strategy – 10 Steps

Marketing Insider Group

However, I think the term has been overused and misunderstood. Plus, content marketing has been around for a long time, especially in B2B high-tech marketing. B2B customers today use an average of 7.6 Social media can be used to turn a B2B transaction into a P2P relationship. Think like a publisher.

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B2B Search Marketing: 5 Must-Read Tips - Online Marketing Blog

Online Marketing Institute

B ut B2B search marketing efforts take a slightly different form than the tactics used in consumer focused SEO and PPC programs. Typically, B2B markets are smaller, products and services are more complex, and sales cycles are longer. For B2B companies, getting found is just the beginning. Content is key for B2B websites.

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Yours In Marketing Episode 1 – ft. Joel Klettke

Directive Agency

And it’s really interesting to hear his thoughts about how B2B leaders, how websites in general, can make their copy more engaging, more interesting, and ultimately how you can convert them into better and more qualified and quantified customers. So, two places I would say B2B leaders should look is surprisingly enough, Facebook.

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Yours In Marketing Episode 1 – ft. Joel Klettke

Directive Agency

And it’s really interesting to hear his thoughts about how B2B leaders, how websites in general, can make their copy more engaging, more interesting, and ultimately how you can convert them into better and more qualified and quantified customers. So, two places I would say B2B leaders should look is surprisingly enough, Facebook.