The Basics of Drip Marketing And Why You Need To Setup Lead Nurturing Today
Marketing Insider Group
SEPTEMBER 16, 2020
Drip marketing — sometimes called drip campaigns, automated email campaigns, marketing automation, lifecycle emails, autoresponders and more — is the use of automated sets of emails that are sent on schedule following an event or trigger. Follow-up reminders and special offers are excellent ways to improve your chances of a sale.
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