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How To Evaluate an Online Video Platform

Vidyard

Some platforms (like Vidyard) even have the ability to integrate with other programs as well, like HubSpot , Marketo , Salesforce , and more. Ability to customize and apply your brand through integration to CMS platforms like Adobe Experience Manager. Demand Metric Report, 2020. Video for Sales. Social channel integration.

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How to Evaluate an Online Video Platform

Vidyard

Some platforms (like Vidyard) even have the ability to integrate with other programs as well, like HubSpot , Marketo , Salesforce , and more. Are you looking to acquire a platform that will integrate viewer data to other systems you already use like Salesforce or Marketo ?

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What A/E/C Marketers Need to Know about Marketing Technology

Circle Studio

This article is intended to help marketers navigate the complex world of marketing technology. Marketing automation solutions such as HubSpot, Act-On and Marketo offer a much more comprehensive online marketing solution for firms that have/are investing heavily in their websites and content marketing. But fear not!

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10 Essential WordPress Plugins for Content Marketers

ClearVoice

Used by over 32% of all websites , WordPress is the top content management systems (CMS), with the richest integration options available. Some of those compilations are right on, so I’m not aiming to compete with those already existing compilation articles. You’ve likely already heard of WordPress and may have even used it.

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The Tech Stack You Need to Successfully Execute ABM: 70 Tools to Use

SmartBug Media

As you consider the funnel stages and where your company needs to focus, you'll use technology for key ABM activities, such as finding data on ICPs, storing customer information, communicating with key stakeholders, and running ads. Below, I've broken technology out based on how your company could use it to facilitate ABM. ThoughtSpot.

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71 ABM Technologies and Finding the One for Your Needs

SmartBug Media

As you consider the funnel stages and where your company needs to focus, you'll use technology for key ABM activities, such as finding data on accounts, storing customer information, communicating with key stakeholders, and running ads. Below, I've broken technology out based on how your company could use it to facilitate ABM.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Common tool used: Marketo. . #3: The sales team also need to verify that the lead has a problem the company’s product or service can actually solve. Common tool used: Marketo. . #4: This is all about optimizing your lead time, or the duration from lead to dollars in the bank. . . 4: Cost-Per-Lead (CPL). .