Biznology

DECEMBER 8, 2017

You might consider AMP for informational blogs, wikis, or other static help documentation. But because we aggregate all devices and browsers for users into one user ID, we can associate existing user IDs with new cookies if they do enough on our site. The promise of a modern marketing site is automated self-service marketing.

Ideal Customer Profiles 182

Ideal Customer Profiles Wiki Paid Search Agency Lead Scoring 182

Customer Experience Matrix

JULY 16, 2009

Summary: Alterian's purchase of Techrigy marks the first integration of serious social media management with marketing automation. Marketing automation vendor Alterian yesterday announced its acquisition of social media monitoring company Techrigy. Others are sure to follow. microblogs (Twitter, Friendfeed , etc.),

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. The technology appears useful at both ends of this spectrum.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

NOVEMBER 7, 2010

The curation of useful content for B2B marketing serves as a productive and manageable solution for providing prospective customers a steady stream of useful information from trusted sources. Pure automation of content aggregation doesn’t foster interaction. Â Pure content creation is demanding.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. Just look at Peter Kim’s social media case study wiki –it’s chock full of examples.

Case Studies 40

Case Studies Case Study Social Media Studies 40

Hubspot

FEBRUARY 12, 2013

His site aggregates marketing and business facts, so a lot of the keywords here have to do with that. At HubSpot, we have an internal wiki page where staff can suggest topics for the blog. For instance, in the introduction to this post about automated email workflows marketers should be using , we cite this stat: Why site this stat?

Content 28

Content B2B Thought Leadership Keywords Hubspot 28

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Great stuff in the B2B Marketing world in September. Savvy B2B Marketing , September 1, 2010 The other week I had a post on the Content Marketing Institute about how to develop an editorial calendar for content marketing. B2B Voices , September 1, 2010 Image via CrunchBase.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40