KoMarketing Associates

SEPTEMBER 16, 2014

Below are some of the reasons why mobile strategy should have a place in your B2B marketing efforts. Two years ago, mobile became the fastest growing media sector for marketing and advertising, a trend that is likely continuing today, due to smartphone use. Most advocate creating separate campaigns for mobile and online ads.

Mobile Marketing 120

Mobile Marketing Marketing Mix B2B Marketing Optimization 120

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. The first step to improving digital marketing results is to understand the emerging trends and best practices.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KoMarketing Associates

OCTOBER 20, 2015

eMarketer forecasts that during 2016 mobile ad spend will top 100 billion worldwide, which translates to 51% of all projected digital ad expenditures. The trend continues to just over 70% by 2019. It’s Not Just Google AdWords. Wordstream reveals that people in 2014 spent more time on apps than on desktop computers.

Mobile Advertising 120

Mobile Advertising Mobile Marketing Paid Search Agency Advertisements 120

The Effective Marketer

MAY 9, 2011

This entry was posted on Monday, May 9th, 2011 at 9:00 am and is filed under Content Marketing , Marketing Automation , Marketing Planning , Marketing Strategy , Online Marketing , Social Media. Does it sound familiar? A new role is starting to take shape. Like Be the first to like this post.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

markempa

NOVEMBER 15, 2005

They cant fix an underperforming marketing, sales or lead generation team. Since marketing and sales are iterative, dashboards are best used to help you understand your baseline ROI metrics and spot trends. They cant fix an underperforming marketing, sales or lead generation team.

Lead Generation 120

Lead Generation Generation Work Management Leads 120

The Effective Marketer

FEBRUARY 3, 2011

So here you go, this is the list of marketing events and marketing conferences coming up (US only) for the first half of 2011. I’ll be presenting at the upcoming The Power of eMarketing Conference, so if you plan on going to that one let me know so we can meetup. Check them out, pick a couple and start planning!

Conference 100

Conference Planning Work Management Marketing Management 100

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Content Marketing Results: Landing Pages Rule , July 12, 2010. What Works ( Vendor Government PR Trends Spending Release ). Skill Set For Content Marketing: Number Crunching and A Gut Feel , March 4, 2010. Statistics.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100