ClearVoice

APRIL 23, 2021

Off-page optimization uses branding, marketing, public relations, advertorial, and other tactics to market a brand in the hopes of leading to sales and attracting consumer attention. “… Distribution and syndication of a press release exposes your brand to new audiences in an easy and efficient way.”

Optimization 52

Optimization Lead Scoring Lead Ranking SERP 52

KoMarketing Associates

FEBRUARY 9, 2016

Co-branded video material is a way to spread production and distribution costs between two (or more) brands involved in the sales channel. They provide the context of an advertorial with the authenticity of a product review and rating. Ingersoll Rand: SEMA 2011 product comparison. Lee LeFever’s Common Craft: Net Neutrality.

Video Marketing 120

Video Marketing B2B Marketing Planning B2B 120

Moz

APRIL 3, 2019

Once you have your goals and your brand’s unique angle nailed down, you’ll also need to prioritize your means of content distribution. This post will help you zero in on what distribution channels make the most sense for your goals, and how to create content that will perform well in them. Syndication. Goal: Organic acquisition.

Paid Content 68

Paid Content Distribution Paid Search Agency Brand Identity 68

Digital B2B Marketing

OCTOBER 25, 2012

Today, there is an emerging third option that allows marketers to distribute quality content at scale: native advertising. In many ways, native advertising is akin to advertorials, although the bar for quality is far higher. Here are three marketers working with Forbes that are getting significant distribution for their content.

Advertisements 100

Advertisements Advertising Content Marketing Advertorials 100

Convince & Convert

DECEMBER 30, 2015

Comparisons and “Versus” Content. Advertorials. Like native advertising, advertorials are content that appear in publications as ads. Social media is a terrific channel for content distribution, and it works really well for establishing relationships with your network. Ask Me Anything.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Comparisons and “Versus” Content. Advertorials. Like native advertising, advertorials are content that appear in publications as ads. Social media is a terrific channel for content distribution, and it works really well for establishing relationships with your network. Ask Me Anything.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168