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The Truth About Guest Posting

RebelMouse

Just as it sounds, guest posting is when you have a creator outside of your organization write an article for your site, or vice versa. Semrush has posted a great short list of questions to ask yourself before getting involved in guest posting: Who does your article benefit? If the article is only for your benefit (e.g.,

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What Is Earned Media?

ClearVoice

It’s when a journalist publishes or broadcasts an article that mentions your organization — or your client’s — in positive terms, earning the implied endorsement of that journalist and the media outlet for which they work. Make a distribution strategy. Additional earned media definitions, according to PR professionals. “It’s

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What Is Off-Page Optimization?

ClearVoice

Off-page optimization uses branding, marketing, public relations, advertorial, and other tactics to market a brand in the hopes of leading to sales and attracting consumer attention. Up your digital PR strategy to get quotes in articles on high-quality sites, etc. What is off-page optimization?

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What is a MAT Release?

Brandpoint

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. The MAT release is defined as a branded, consumer-facing article that is distributed to a network of print and online news publishers.

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How SaaS companies can master Google’s 2024 update

accelerate agency

Google detail more information within their Spam Policies page: Site reputation abuse is when third-party pages are published with little or no first-party oversight or involvement, where the purpose is to manipulate search rankings by taking advantage of the first-party site’s ranking signals.

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What is a MAT Release?

Brandpoint

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. The MAT release is a branded, consumer-facing article that is distributed to a network of print and online news publishers.

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How to Build Inbound Links the White Hat Way

Hubspot

This includes paying for a service designed to distribute and build your links for you. 2) Advertorials or Large Scale Guest Blogging. Advertorials are pieces of paid content disguised as editorials (think wolf in sheep’s clothing.). 3) Press Release with Highly Optimized Anchor Text. Using automated services.