Martech

NOVEMBER 11, 2022

YouTube, for example, provides a platform for marketers to create video content that drives consumers to online retailers. One of the most valuable channels for tactical content marketing is social media, with the objective to use social networks such as Facebook, Instagram, TikTok, and even LinkedIn to push content.

Digital Asset Management 117

Digital Asset Management Work Management Marketing Management Digital Experience Platform 117

Brandpoint

NOVEMBER 9, 2021

Whether you’re Microsoft or a one-person shop, you need to provide an exceptional, personalized experience. The (continued) rise of DXP The phrase Digital Experience Platforms has become a buzzword over the past year now that all-in-one platforms like Acquia have embraced the methodology.

Paid Content 118

Paid Content Digital Experience Platform Advertising Agencies Planning 118

Martech

SEPTEMBER 16, 2022

Unlike paid advertising, content marketing primarily uses organic approaches to attract and engage customers. Owned : Content is produced by a business and published on its own channels (e.g., Content automation tools and platforms allow companies to produce, manage, share and amplify content while facilitating scalability.

Digital Asset Management 136

Digital Asset Management Paid Content Work Management Marketing Management 136

Top Rank Marketing

JULY 19, 2023

CORTEX @meetcortex A social media content optimization platform for marketers and agencies to continuously improve post engagement. CapCut @capcutapp ChatGPT plug-in for the creation of video content specifically for social media channels, from TikTok parent firm ByteDance.

Marketing AI 52

Marketing AI Marketing Automation Services Enterprise Management Budget Programs 52

Convert

MARCH 21, 2023

Contentsquare (Clicktale) Clicktale is now part of Contentsquare, the Digital Experience Platform (DXP) for customer experience analytics on websites, web apps, and mobile apps. It’s an extensive tool with various features and integrations for effective customer experience analytics and insights.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Convert

OCTOBER 27, 2021

In this article, we’re going to look at 4 popular marketing channels and how you can test and improve your results from each of them. A/B testing is the process of taking one ‘event’ that your audience experiences, measuring its performance, then testing a variation of that experience to see which performs best. Send emails ?

Paid Content 52

Paid Content Paid Search Agency Budget Programs Work Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

Advertise open positions across 25,000+ Job Sites with JobTarget. Reach beyond dedicated followers and drive new customers to a brand by managing and reviewing social advertising performance. Interaction Channels. Recruitment, performance management, compensation, learning. Key Features. Omnichannel. Predictive Dialer.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52