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Optinmonster
FEBRUARY 11, 2024
You’ll need to set up an exit intent campaign with a lead magnet, like this one: A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address, or other contact information. And another company offers a premium account for six months in exchange for a review.
Contently
JUNE 29, 2017
And instead of answering a series of reader questions like usual, I’m going to share an exchange I had over email with one of my good friends, who recently took over a B2B content operation. I’ve lightly edited our exchange. So, how do you—or others—use article content to influence leads in the B2B process?
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Online Marketing Institute
JANUARY 4, 2011
› Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? › Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? Today, I’m going to share my opinion of why you might want to consider adding a blog to your corporate website.
Industrial Marketing Today
NOVEMBER 16, 2009
Just adding a sign up form in the sidebar of your site or blog stating “Sign up for our monthly e-newsletter for the latest news and handy tips” may be a direct call to action but is it really an irresistible offer or incentive? What specific benefit will your reader receive in exchange for parting with his or her email address?
Valasys
NOVEMBER 5, 2018
Persuade your website visitors to provide their contact information to you via CTA pages at the end of blog posts and strategically place them in your website so interested readers can drop you an enquiry. Your landing page gets added credibility as visitors get a strong social proof when they view testimonials. Gated Content.
SnapApp
DECEMBER 4, 2017
Blogging Statistics. Content Marketing Budget Statistics. Blogging Statistics . . #1. Long-form blog posts generate 9x more leads than short-form blog posts. Long-form blog posts generate 9x more leads than short-form blog posts. Content Strategy Statistics. Content ROI Statistics.
Hinge Marketing
JULY 6, 2022
Try incorporating some or all of the following top techniques into your marketing program. Search engine optimization (often just called SEO) is the process of making your online content, such as blog posts and services pages, easy to find through search engines like Google. Driving traffic to your website and blog isn’t enough.
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