Zoominfo

AUGUST 31, 2020

Doing so may also offset declines in aging products a company sells. Go-to-market plays : Add-on campaigns, cross-sell campaigns, in-app message campaigns, user research, and product launches. Go-to-market plays : Cross-sell campaigns, account-based marketing campaigns, and demand generation campaigns.

Marketing Management 264

Marketing Management Cross-Selling Ideal Customer Profiles Lead Ranking 264

Zoominfo

AUGUST 31, 2020

Doing so may also offset declines in aging products a company sells. Go-to-market plays : Add-on campaigns, cross-sell campaigns , in-app message campaigns, user research, and product launches. Go-to-market plays : Cross-sell campaigns, account-based marketing campaigns, and demand generation campaigns.

Marketing Management 130

Marketing Management Cross-Selling Ideal Customer Profiles Lead Ranking 130

Modern B2B

OCTOBER 20, 2023

and tech spending growth (YoY) is predicted at 3.6% (European Tech Market Forecast, 2022 to 2027) – all pretty banal. When the economy isn’t favourable, it typically makes new business acquisition tough, so naturally, we turn to existing customers. EU inflation is predicted to be 3.2%, EU GDP growth expectation is 1.4%

Forrester 52

Forrester Cost per Acquisition Cross-Selling B2B 52

Mereo

JULY 29, 2021

I wouldn’t be surprised, with the level of hyper-specialization new buyers are demanding, to see that number grow to 1 million by 2027.”. Is packaged to encourage initial adoption as well as cross-sells and up-sells of new features and associated modules. Simplifies scaling as the business requires. Reduce Churn.

Enterprise Management 60

Enterprise Management Pricing Price Marketing Management 60

Porch Group Media

NOVEMBER 5, 2019

In its marketing trends for 2018, Marketo highlights a Forrester study predicting that the approximately 100,000 software vendors of today will grow to 1 million hyper-specialized companies by 2027. Oftentimes, each of these martech instances store their own set of data, only compounding the problem of existing data applications. .

Planning 40

Planning Paid Search Agency Barriers Loyalty 40