Choozle

MARCH 20, 2024

Video Streaming Beats Linear TV and Cable TV Streaming is now the preferred platform for television and video users in the US, capturing 36% of overall viewing time. Cord Cutting and Streaming Demographics A fascinating aspect of the transition to streaming that we’re witnessing is the evolving landscape of broadband ownership.

Advertising Agencies 73

Advertising Agencies Advertisements Advertising Allocation 73

Martech

APRIL 1, 2022

video viewers by 2025, or 165.4 The costs of linear cable, and mounting subscription pricing for streaming services, is expected to attract viewers to free ad-supported alternatives. Plus, AVOD is a new way to reach TV viewers who don’t subscribe to cable and/or are fans of streaming CTV content.”. million people.

Paid Search Agency 104

Paid Search Agency Advertising Agencies Advertisements Advertising 104

QuanticMind

SEPTEMBER 12, 2023

Not only had undergraduate enrollment declined for eight consecutive years pre-pandemic, but colleges and universities must now prepare for an undergraduate enrollment cliff that will begin in 2025. Luckily, as the higher education space has evolved, so too have the tools available to marketers.

Education 75

Education Rules Budget Programs Planning 75

Digilant

MAY 11, 2023

billion in ad revenue in the US by 2025. Vizio also reported that 60% of adults aged 18-34 consider FAST a must-have medium, fulfilling their linear viewing requirements without the cable subscription costs. With TV operating systems becoming more sophisticated, more of these programs are accessible to consumers.

Budget Programs 40

Budget Programs Allocation Advertising Agencies Paid Search Agency 40

Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. Additionally, a 2015 Forrester Research forecast predicted that by 2025, half of all TV viewers under the age of 32 will not subscribe to a traditional pay TV service. The diversity of YouTube demographics extends to the B2B world too.

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Valasys

JANUARY 9, 2020

The statistics related to YouTube Usage Demographics & Age of the Users: YouTube continues to grow every year. According to a report by Google , Gen X (36-to-49-year olds) & Baby Boomers (50-to 65-year-olds) comprise the fastest-growing demographic on YouTube. According to the Pew Research Center , 73% of the adults in the U.S.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Webbiquity

APRIL 14, 2014

9 Social Networking Demographics Figures and Statistics. The collective spending power of millennials will surpass that of Baby Boomers by 2018, and millennials will comprise 75% of the global labor force by 2025. adults aged 18-34 than any cable network. FlipCreator ). iMedia Connection ). Two-thirds of Google+ users are male.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100