Single Grain

MARCH 9, 2021

B2B SEO refers to getting your business site ranked higher in the SERPs in order to drive more traffic and sales to you. Lastly, look at the “Searches related to” section at the bottom of the SERPs. For instance, I entered the term “IP transit” and SEMrush displayed details like volume, keyword difficulty, and CPC. .

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Martech Advisor

JANUARY 28, 2020

In this article, we cover the concept of B2B content marketing, core content marketing formats and distribution channels, advantages, and best practices, along with B2B content marketing examples to help you win at your content initiatives in 2020. 5 Best Practices for B2B Content Marketing in 2020. Table of Contents.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Single Grain

NOVEMBER 20, 2020

An SEO agency is a company that provides expert search engine optimization services to other businesses in order to improve their online visibility in the SERPs, drive more traffic to their website, and thus increase their revenues. You can use a variety of filters like clicks, cost per click, return rate, etc.

Enterprise Management 52

Enterprise Management Work Management Paid Search Agency Marketing Management 52

Single Grain

MAY 24, 2021

Video SEO is used to optimize videos on platforms such as YouTube to generate higher views and engagement. Here is what a podcast carousel looks like in the SERPs: Types of Podcast Carousel. Most popular podcasts 2020. To get your podcast to rank higher in the SERPs, you must make it popular (I know, easier said than done!)

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content SEO 98

Single Grain

APRIL 25, 2022

In the pay-per-click advertising model, advertisers bid for the fee they would like to pay for each click on their ad by the searcher. This fee is called the cost per click (CPC). Creating ongoing ad copy to improve the ad quality score resulting in lower CPC and higher profits.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

Convert

NOVEMBER 8, 2022

in the middle of 2020, it fell to 12.2% For example, you don’t want to advertise Halloween costumes on a social media platform like LinkedIn, or your DTC brand may not be ready for YouTube ads yet: The same holds true in PPC. All costs go up. Using long-tail keywords will be more cost-efficient. in 2021 ( IMF ).

PPC 59

PPC Paid Content Lead Ranking Cost per Acquisition 59

Single Grain

JULY 14, 2020

There are over 15,000 SaaS companies in the market, which is projected to reach $157 billion by the end of 2020. Step 1: A user visits Single Grain and opts in for a YouTube ads e-book. Step 3: A salesperson will analyze the visitor’s data and say something like, “ Hey, I noticed you downloaded this YouTube guide. What Is SaaS?

Marketing Budget 145

Marketing Budget Paid Search Agency Paid Content Work Management 145

Single Grain

JANUARY 29, 2020

Why do you need to get to the top of the SERPs so bad? of all the clicks – which means attracting a huge chunk of traffic: BuildFire , a California-based SaaS company, generated over 1 million page views of their product release in 12 months. Learn More: 8 SaaS Marketing Trends You Can’t Ignore in 2020.

Paid Content 140

Paid Content Marketing Budget SEO Lead Ranking 140

Single Grain

JANUARY 15, 2020

Both Facebook and YouTube offer live video facilities where you can add links to your website or your webinar to turn your viewers into leads: You can also host a webinar on subjects that your prospects are most interested in. Mastering YouTube Ads (New Course). Rewrite your title to signify freshness, like “updated for 2020”.

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132