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Important Questions to Ask Before Hiring Digital Advertising Companies

Digilant

How do you classify yourself? . Understanding how a company classifies themselves (and their offering) will ensure that you are partnering with a company that can accomplish – and hopefully exceed – your goals. As of 2018, the average consumer owns 3.2 As of 2018, the average consumer owns 3.2

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Healthcare Schema Markup and What It Means to Your SEO Efforts

EMagine B2B Blog

Structured data is a standardized format for providing information about a page and classifying the page content. While Google has cracked down on this issue in the fall of 2018, problems still exist and regular people are being hurt because of it. Medical Study. Medical Trial. Here is the available data for a hospital entity.

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The Definitive Guide to Web Push Notifications (Updated 2018)

SendX

In Gmail rather than coming to the inbox, they may be classified under promotions. As of Sep 2018, it only works for Chrome on Android. Adding to WebSite or Web-app. Adding SendX Web Push Notification script is straightforward. Frequency & Timing. However, browser push notifications face no such issues.

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How Ahrefs and Buffer Drive 1 Million+ Sessions Per Month with Evergreen Content and Social Media

Buffer

See how we generated more than 30,000 clicks to to our content using paid acquisition channels, and how we optimize ads to lower CPC while simultaneously increasing CTR. Building your website traffic in 2018 is no easy task. Amplifying website traffic with social media ads. Prefer video? Create video topics from what works.

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6 marketing attribution and predictive analytics platforms your organization should consider

Martech

This enables advertisers to make critical, on-the-fly optimizations to their marketing mix, campaign tactics, and audience targets to maximize their return on ad spend (“ROAS”). The tool also helps marketers understand the impact of reach, frequency, and customer overlap on campaign ROI and to develop effective audience-level optimizations.

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Beyond the Blog Post: 21 Inspirational Branded Content Examples

Single Grain

Take a look at some of these branded content stats : Branded content is 22x more engaging than display ads. Brand recall is 59% higher for branded content than other digital ads. of internet users have an ad blocker. In 2018 the company generated $32 million in revenue. Click To Tweet. The result?