Remove 2016 Remove Analytics Remove Marketing Automation Services Remove Segmentation Remove Marketing Automation
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10 Best Sales Tools to Boost Your B2B Sales

SalesIntel

To skyrocket the numbers, sales reps make use of various sales tools available in the market. Investing in a random sales tool is a waste of time, money and effort. We have listed the 10 best sales tools you must be acquainted with to boost your B2B sales. What are Sales Tools? Why Use Sales Tools?

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Predictive Marketing Vendors Look Beyond Lead Scores

Customer Experience Matrix

It’s clear that 2015 has been the breakout year for predictive analytics in marketing, with at least $242 million in new funding, compared with $366 million in all prior years combined. Maybe I shouldn't be surprised that predictive marketing vendors seem to have anticipated this.

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6 Questions to Ask When Creating Your Email Marketing Budget

Zoominfo

In fact, email marketing has a median ROI of 122%– more than 4 times higher than other marketing channels, including social media, direct mail, and paid search ( source ). Email marketing isn’t going anywhere. Do you have access to the right tools? Do you have access to the analytics you need?

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Leveraging a Content Marketing Agency for Personalization at Scale

ClearVoice

Content management systems and marketing automation platforms enable businesses to collect and analyze customer data, segment audiences effectively, and automate personalized content delivery. These tools streamline the personalization process, making it more efficient and scalable.

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Customer Data Platform Discussion with David Raab

Porch Group Media

Watch this discussion on the Customer Data Platform market, from the V12 Next Best Action thought leadership forum. Anders Ekman: Hello, I’m Anders, President of V12, and we have a great segment for Next Best Action today. Before that, I spent time working in the direct marketing industry. Watch Part II.

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

Why Complete Marketing Automation is the only #Martech you Need. According to EmailMonday, “On average, 49% of companies are currently using marketing automation. ” Marketing automation has a really big team, not to mention a ton of advocates for its use and success. .” Why, you ask?

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

Why Complete Marketing Automation is the only #Martech you Need. According to EmailMonday, “On average, 49% of companies are currently using marketing automation. ” Marketing automation has a really big team, not to mention a ton of advocates for its use and success. .” Why, you ask?