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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity

And now, the stats! 8 Stats About B2B Marketing Budgets and Spending. The top three responsibilities (in order of importance) of B2B marketers are brand and positioning, lead generation, and brand communications followed. 5 B2B Lead Generation Stats and Facts. 3 B2B Content Marketing Stats and Facts.

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21 Stats You Need to Know About Marketing Automation

SnapApp

Marketing automation is a topic we’re hearing a lot about in 2017. From robust marketing technology stacks to standalone tools, automation is improving operations around the world. The Big Marketing Automation Stats. Marketing automation drives a 14.5% How are they doing that? Gartner. . . Gartner. . Regalix.

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7 Amazingly Effective Lead Nurturing Tactics

Hubspot

As companies adopt inbound marketing as a way to generate more leads, the importance of having an effective lead nurturing strategy becomes very clear. In most cases only a relatively small percentage of your inbound leads will be ready to make an immediate purchase, leaving upwards of 90% of your inbound leads on the table.

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Why B2B Marketers Need to Educate Buyers With Content

Convince & Convert

We’ve all seen the stats that reveal B2B marketers are spending more time, budget, energy, happy hours, hackathons, and puppy time on content. That’s where lead nurturing comes in. That means marketers want more people who download their content to become marketing qualified leads. But to what end? Send them more.

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The Executive's Guide to Effective Lead Nurturing Programs

Hubspot

Let’s start with some scary stats. All this despite record investments in marketing automation and sales enablement tools. Now consider that the top priority among B2B marketers is increasing the number of contacts/leads generated ( Source, State of Inbound 2015 ). What Is Lead Nurturing & Why Is It So Important.

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The Top 10 Stats from 2016 that Show the Importance of Email Marketing

Content Standard

If not, take a closer look at the top stats of 2016 that highlight the importance of email, and a few tactics for effectively wielding it effectively in your content strategy. According to Headstream’s Brand Storytelling Report 2015 , 80 percent of surveyed adults want brands to tell stories. Automate, automate, automate.

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25 Jaw-Dropping Marketing Automation Stats [Data]

Hubspot

Marketing automation is a hot topic among marketers these days, and even though we believe in the power (for both good and evil ) of marketing automation, there are still some people that are a little squeamish about the concept. See if your business can identify with any of these jaw-dropping marketing automation stats.

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