ANNUITAS

SEPTEMBER 15, 2015

According to the SiriusDecisions B-to-B Marketing Automation Study from 2014, there are nearly 11 times more B2B organizations using marketing automation now than in 2011. It takes a lot more work and dedication to make your marketing automation flourish than it does to destroy it.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Automation Demand Generation Agencies 100

The ROI Guy

DECEMBER 6, 2010

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? These two market drivers will have important implications into 2011 and beyond for B2B sales enablement and marketing strategies and budgets. The Death of a Salesman? this year, an increase from 3.1%

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

MLT Creative

DECEMBER 9, 2010

There were many articles from this time last year full of insightful predictions for 2010, and a few recent ones for 2011. Why not ask B2B marketing experts I trust to answer my question via tweet? Demand gen programs should educate prospects & result in face time for sales. Then I had another idea.

Enterprise Management 40

Enterprise Management B2B Advertising Agencies Marketing Automation Services 40

Marketing Insider Group

NOVEMBER 18, 2010

So here is my list of B2B Marketing Insider predictions for 2011. Display media experiences a resurgence as advanced targeting, re-targeting and behavioral methods allow marketers to demonstrate real value in display. The one thing that concerns me is that sales and marketing alignment continues to be an issue.

Paid Content 100

Paid Content B2B Marketing Paid Search Agency B2B 100

The ROI Guy

NOVEMBER 29, 2010

These B2C buyers now rely on vendor web-sites, independent buyer guides, and social networks to help guide their decisions, and as a result, B2C marketers have had to visibly change to meet these demands. In later stages of the sales cycle, analyst reports and peer referrals reign supreme.

Peer-to-peer 40

Peer-to-peer Marketing Automation Services Spending Marketing Budget 40

Webbiquity

JANUARY 3, 2012

Find out here in some of the best blog posts and articles of the past year offering strategic guidance and insights for B2B marketing and sales executives. B2B Marketing Trends, Tips and Strategies. The Top-10 B2B Marketing Trends for 2011 by Everything Technology Marketing. by Marketing Automation Software Guide.

Sales Management 100

Sales Management B2B Sales Top of Funnel B2B Marketing 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

While still a workhorse for b-to-b companies, e-mail marketing is getting increasingly stiff competition for mind share from social networks such as [.]. Segmenting IT buyers in Your Marketing Automation Campaigns - Lead Views , November 22, 2010 Today’s post is by Ben Bradley, Managing Director at Macon Raine, Inc.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40