Remove category sales-strategy
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20 SaaS Examples You Need to Know About

accelerate agency

Services such as Amazon S3 launched in 2006, and 2008’s Google App Engine opened the door to PaaS (Platform as a Service) and to the idea of changing the relationship between developers/software companies and consumers. . The customer has control over this infrastructure via an API (Application Programming Interface). Characteristics.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

Being a new tool set, there’s a lot of experimentation and it’s important to see what will actually make a change, It’s a very difficult medium to track, unlike transactional advertising, social engagement is hard to tie to point of sale or conversion. data above). data above).

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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

Sales & Marketing. --> Bloggers. --> Resources. 2008 FOLIO Award Winners. The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited. Raman Kia, Executive Director, Digital Strategy, Condé Nast Media Grou p. Raman Kia, Executive Director, Digital Strategy, Condé Nast Media Group.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Generate Leads There are two types of marketing departments — those that are cost centers and those that bring in leads and sales. Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. For a niche community, that’s a feat.

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Moving From Back Pats to Business, Social CRM Is For Real

Convince & Convert

That will make the category a lot more about the media than it is about the social, and while the operating efficiencies of robotic social are intriguing, the lack of humanity is inherently unsocial. Census 2008 Number of Companies by Employee Count. Roll Your Own Social CRM with Argyle Social API. Sounds about right to me.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. An example of this is the Twitter API. Using APIs, Seesmic allows users to share content on social networks such as Twitter and Google Buzz from the same application.

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A Decade of Martech: The top 10 ideas from 10 years of chiefmartec.com

chiefmartech

Ten years ago, I started chiefmartec.com, with my first post in February 2008 announcing “ a blog for marketing technologists.” A subsequent innovation we pioneered for a sell-side view of interactive content opened the door to a qualitatively new approach to sales and marketing alignment through digital dialogues.