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4 Small Business Marketing Tools To Generate More Leads

Salesforce Marketing Cloud

Growing small- or medium-sized businesses (SMBs) — those with a 1% increase in revenue or more in a six month period — are 59% more likely to use marketing automation. Growing SMBs are also 23% more likely to use email marketing software. Get more sales and marketing best practices for small businesses. Eager for specifics?

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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

What types of metrics do B2B marketers need to measure a marketing campaign's success? We have invited B2B Experts to shed light on the following question: "In what ways have metrics evolved with the increase in digital B2B marketing? Recommended Resources from B2B Marketing Experts. Marketo's Modern B2B Marketing.

ROI 100
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Social Pros 12 – Derek Halpern, Social Triggers

Convince & Convert

This episode features Derek Halpern founder of Social Triggers. Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). You have I think a related social media stat of the week. ‘Social media stat of the week.’

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Proven Email Follow-up and Nurture Sequences for Higher ROI

SalesIntel

Running email marketing sequences is always a smart choice, but especially if: You’re copy-pasting the same email pitch to every prospect. Designing and implementing email marketing sequences is easier than it might seem. Designing and implementing email marketing sequences is easier than it might seem. Need some inspiration?

ROI 52
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The Customer Journey Starts Here

GreenRope

Depending on your type of business and the customer you market to, you may be on one or all of these platforms at once. Setup automatic actions if they engage with your brand and trigger specific actions that relate specifically to social engagement. This stat alone should convince you to add this functionality to your website.

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The Customer Journey Starts Here

GreenRope

Depending on your type of business and the customer you market to, you may be on one or all of these platforms at once. Setup automatic actions if they engage with your brand and trigger specific actions that relate specifically to social engagement. This stat alone should convince you to add this functionality to your website.

article thumbnail

The Customer Journey Starts Here

GreenRope

Depending on your type of business and the customer you market to, you may be on one or all of these platforms at once. Setup automatic actions if they engage with your brand and trigger specific actions that relate specifically to social engagement. This stat alone should convince you to add this functionality to your website.