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Is Author Rank Really Relevant?

Hubspot

SERP results for the authorized will simply have a byline. And I’m not saying Google’s original love child, PageRank, lives on as the dominant search rank variable. That pile of intellectual gaga came to be known as “PageRank.” PageRank was named after Larry Page, one of the founders of Google.

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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

I am hearing a groundswell of complaints about opt-in and other types of pop-ups on websites. One of two things will increasingly happen: people will immediately abandon any site that interrupts them, or the search engines will actively penalize opt-in pop-ups or other technology that ‘takes over’ control of the experience from the reader.

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Google Sitelinks: How to Acquire Google Sitelinks [9 Steps]

seo.co

Most webmasters believe that sitelinks are a reputation enhancer while also allowing a webpage to control greater real estate in SERPs. In this post, we’ll discuss best practices for Google Sitelinks and how to acquire them for maximum SERP exposure! ” Google tells you more about sitelinks within Webmaster Tools. .”

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8 Ways to Use External Links to Improve Your SEO

Single Grain

External links are the bane of every honest webmaster who's trying to make a living online. Undeservedly hated and commonly despised, external links have long lived in the shadow of their internal brethren. Most bloggers feel they must add those links and that it's a sacrifice they have to make in order to appease the oh-so-cruel Google God.

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Domain Authority: How to Increase Your Ranking Score from Scratch

Single Grain

Domain authority is not a metric that Google uses when compiling their ranking order for the SERPs, but it is a gauge of how well you can expect to perform against your competitors. Not when the site is relatively new, has no content history, and has a limited backlink profile. This is where domain authority comes in.

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Why You Should Outsource Link Building to Boost Your SEO Efforts

Single Grain

Authority refers to a website’s trustworthiness and credibility, which is calculated by PageRank (PR). PageRank is an algorithm named after Larry Page, one of the co-founders of Google, and is based on the concept of “link equity.” Let’s begin! Get My Free Marketing Plan What Is Link Building?

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How to Promote Your Content Online in 2023

seo.co

Some brands may wish to use all these strategies in conjunction with each other, complementing all their strengths and weaknesses at once, while others may wish to focus on the one or two most likely to bring them rankings in search engine results pages (SERPs). Once a piece is created, your job is pretty much done, right?