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How Can Marketers Benefit from a VPN

Martech Advisor

Until you're able to determine what drives your potential buyers to purchase, you can't create a successful marketing campaign. Online marketers who need to target overseas audiences often struggle to identify what exactly their prospects are searching on Google and other search engines. Well, VPN can help you with this issue.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). We are interacting with humans and we can’t forget that. Steal from B2C.

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Moneyball for Marketers

Adobe Experience Cloud Blog

William Tyree, CMO of RingDNA, suggests that marketers examine historical data and start benchmarking future channels, campaigns, and sales people to your P2P index. ROI per Referral : This is a catch-all KPI to measure the effectiveness of each of your online channels (inbound or social), landing pages, or affiliate sites.

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B2B Search Marketing: 5 Must-Read Tips - Online Marketing Blog

Online Marketing Institute

Online Marketing Blog TopRank's internet marketing blog on the intersection of social media, digital public relations and search engine marketing. For one B2B client, TopRank® Online Marketing devised a robust keyword strategy that considered audiences at multiple touch points to achieve significant results.

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23 Outstanding Social Media Marketing Guides

Webbiquity

While B2B marketers often focus on being professional in communications and not overly personal, this post from Jennifer G. Hanford reminds readers that whether B2B or B2C, all marketing is ultimately P2P (person to person). Tumblr Tips To Help Grow Your Blog and Social Mentions by Inspire To Thrive.

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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

It's P2P and ONLY “personal&# brands exist in my Twitter stream. I can't imagine following a bottle of beer or a restaurant chain on Twitter yet I would eagerly follow marketing professionals from those companies who can enlighten and entertain me. An online marketing pro since 1994? link] [link] Dina C.

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