Media Plans Online Marketing Presentation Viral Marketing 
Convince & Convert
SEPTEMBER 7, 2010
Here’s what makes UnMarketing an unusual, yet worthy use of your marketing education time: UNpretentious Unlike so many marketing books, Stratten doesn’t overcomplicate the subject matter. There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics.
Convince & Convert
AUGUST 2, 2010
If you’re looking to bring some clarity to your Facebook efforts, be sure not to miss this illuminating presentation from social media strategist Jay Baer. I’ve worked with this team before on the Social Media Success Summit earlier this year. It will change the way you think about Facebook for business.
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Convince & Convert
SEPTEMBER 21, 2010
Many successful social media programs take months (or even more than a year) to really germinate. Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? Absolutely. Thank you for sharing it.
Single Grain
JULY 6, 2023
Work With Us TABLE OF CONTENTS: ↓ What Is a Promotional Plan? Public relations Sales promotion Social media marketing Online marketing Advertising Personal selling Conduct a SWOT Analysis What Are the Main Components of a Promotional Plan? What Are Promotional Strategies?
Convince & Convert
MARCH 25, 2010
At the most granular, day-to-day level, this necessitates visiting your various outposts and your social media hub , determining your progress on each, and graphing it out over time. Or, you could just use Swix, the super slick new social media scoreboard that just works. New YouTube video that goes viral. A new product launch.
Convince & Convert
MAY 13, 2010
I think Charlene Li may have coined this one) The goal of social media is to turn customers into a volunteer marketing army. It’s not viral unless it is. Social media allows big companies to act small again. Social media creates kinship between companies and customers, and kinship equals purchase intent.
Convince & Convert
FEBRUARY 23, 2010
If you’re trying to gain customers, your social program is more about content creation, influencer identification, and virality. You have a wonderful ability to drill straight to the fundamentals, presenting them in a way that's clear and logical. And at the execution level, it’s an important distinction.
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