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How to Use eCommerce Marketing Automation for More Sales

LeadSquared

eCommerce marketing automation is an opportunity to speed up, simplify, and improve your sales and marketing tasks. 51% of companies are already using marketing automation of some sort. Here are five ways in which marketing automation can improve lead conversion rates in the e-commerce business. Triggered emails.

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13 Ecommerce Personalization Examples (+5 Strategies for YOUR Store)

Optinmonster

The right eCommerce personalization strategy helps you define your traffic’s behavior during their shopping session as precisely as possible. In other words, by serving “personalized content” to your customers, you can improve your conversion rate and strengthen customer loyalty. Let’s get started.

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Top 5 Tools & Tech to Personalize at Scale

Televerde

This type of personalization, which helped me discover shows like Shameless and Stranger Things , is something we’ve come to expect from modern-day tools and tech. This type of personalization improves the overall customer experience, and ultimately helps you accelerate sales and boost revenue. Increased brand loyalty.

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5 Ways to Use Live Chat Software for Conversion Optimization

Referral Rock

Guest Post Sam Makad is an experienced writer and marketing consultant. His expertise lies in marketing and advertising. A study by the American Marketing Association found that companies who use live chat witness a 20% increase in conversions as compared to companies who don’t. Communicate at a personal and humane level.

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The Future of Digital Marketing is Already Here

Adobe Experience Cloud Blog

Author: Mike Stocker Today, the needs of all marketers are converging, creating a common set of goals. As marketers, we now strive to: Build deep, enduring relationships with our customers at an individual, personalized level. This movie predicted that, 50 years from now , personalized, 1:1 marketing would be the status quo.

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4 Tips to Turn Your Website Visitors into Customers

Salesforce Marketing Cloud

Put bluntly, your website matters. Not considering it a critical part of your marketing could cost you revenue and end a customer relationship before it even begins. So, how can you turn your website visitors into loyal customers? It starts with the right website conversion strategy.

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17 Engaging Video Content Types that People Love to Watch

Single Grain

Over the past few years, content marketing has undergone a huge transformation, and video has emerged front-and-center. Especially in the age of mobile marketing, many smartphone users find engaging types of video content difficult to resist. Many marketers believe that it's easier to produce blogs, case studies and even white papers.