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Six Videos Every SaaS Company Needs

Golden Spiral

But, less than three-fourths of B2B marketing companies actually use video and only 30% say it is key to their growth and success — last on a list with blogs, email, social media, eBooks, events, and webinars. If the statistics at the head of this article didn't convince you, the skeptic, think about these. And 34 other statistics.

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What are the Features and Benefits of Marketing Automation?

LeadSquared

According to Statista Email Statistics 2020, there will be nearly 4.3 You can further enhance its capabilities through SEO, PPC, and digital marketing. Moreover, you can automate certain communication like webinar reminders, offer-ends reminders, to name some. Email Marketing Automation. billion daily email users by 2023.

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The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

Retail statistics show that 47% of online shoppers expect a web page to load within two seconds. While social media marketing may not the most effective B2B inbound marketing technique for lead generation, it is a strong tool for building brand awareness and sales lead nurturing. Statistics. Webinar promotions.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

A great way to increase your chances of success as a business and a brand is to understand the latest digital marketing statistics. We’ve also tried to use statistics that are no more than two years old unless otherwise noted. Audio and Podcast Marketing Statistics. Video Marketing Statistics. Edison Research).

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How to Optimize Your B2B Marketing and Sales with Online Video

Adobe Experience Cloud Blog

Repurpose webinars and establish thought leadership. Replace static ads with viral pay-per-click (PPC) displays. Effective lead nurturing is all about keeping prospective buyers emotionally loyal to you. Some statistics show email conversion rates increase up to 300% when video is included. Leverage social media.

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3 Ways to Generate B2B Leads When You Need Them Now

Launch Marketing

Utilize these tactics and points of execution to help marketing uncover more qualified leads for the sales team. 1) Generate Inbound B2B Leads with Content Marketing Content marketing (aka; inbound marketing) is a well-known method for lead nurture and generation. Digital ads: Use digital advertising platforms (i.e.,

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B2B Tech Digital Marketing: 5 Proven Tips Every Tech CEO Needs to Drive More Leads

Launch Marketing

The digital marketing channels employed in the B2B tech landscape are diverse, from SEO and content marketing to email marketing, social media marketing, pay-per-click advertising (PPC), affiliate marketing, webinars and virtual events. Yet, knowing where to make your mark is just the start.