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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

A/B and multivariate testing tools. also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, Crazy Egg focuses entirely on measuring how users navigate your website and landing pages. A/B and multivariate testing tools.

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Testing Mind Map Series Special: A Peek Inside the “Mind” of an AI Chatbot

Convert

Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions” by Tim Ash, Maura Ginty, and Rich Page. Landing Page Optimization (Udacity). Digital Marketing Specialist (LinkedIn Learning). . “Unleashing the Ideavirus” by Seth Godin.

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5 Macro B2B Marketing Trends to Watch in 2021

Circle Studio

AI can make marketers more efficient and smarter at scale by offering better insights, faster analysis and by streamlining routine tasks. Chorus, for example, provides transcription and audio analysis of recorded sales calls to give insights on how to reshape messaging, better serve customers and increase workforce productivity.

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Top 10 Marketing Automation Software Platforms for 2020

Martech Advisor

These tools are used to automate repetitive tasks such as email marketing, social scheduling, ad campaigns, reports and analysis, and data management. This includes comprehensive data collection and analysis, customized reporting for different stakeholders, and facilitating data-driven decisions. Social Automation. Workflow Management.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

A/B and multivariate testing tools. also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, Crazy Egg focuses entirely on measuring how users navigate your website and landing pages. A/B and multivariate testing tools.

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You’re Doing Landing Page Testing Wrong: These Are the 5 Rules to Do It Right

Unbounce

Too many conversion-happy marketers race to split test poor hypotheses and arbitrary landing page elements before setting their landing page foundation first. When Landing Page Testing Goes Wrong. You need volume to reach statistical significance (multivariate tests need even more volume than A/B tests).

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Level Up Your Social Media Lead Generation Game with These 35 Tools and Stats

Hubspot

Then, through Audience Manager, you can create audience lists of people who watched a specific video or channel page. LinkedIn Showcase and Affiliated Pages – Separate from your company page , showcase pages spotlight specific product offerings and initiatives. Conversational Landing Pages.