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How To Squeeze More SEO Out Of Your B2B Marketing Budget Priorities

KoMarketing Associates

Earlier this month MarketingSherpa released a chart from last year’s Email Marketing Benchmark Report, highlighting budget priorities across various B2B marketing programs. I always find it interesting that “SEO” gets put in an isolated category. Email Marketing. Social Media Marketing.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%). Furthermore, half of all Google+ users are under 25 years old. companies now use social media in their marketing efforts.

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The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

The past two decades have brought disruptive technological change and radically reshaped B2B marketing practices. Traditional B2B marketing strategies relied heavily on direct and outbound methods. Cold calls, trade shows, direct mail, and print ads were the primary forms of marketing. Case studies.

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How to Write a Strategic Marketing Plan

WebMarketCentral

With so little written on this topic (at least according to Google Blog Search ), one could easily conclude that marketing professionals must be born with knowledge of how to write a strategic marketing plan embedded in their genetic code. This is really the "meat" of the plan, the action items.

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How to Craft Powerful B2B Inbound Marketing Strategies

accelerate agency

This content—which could take any number of forms, including blogging, infographics, white papers, or case studies —gives prospective customers something interesting and insightful to engage with. Inbound marketing can be highly effective in generating leads and boosting conversion rates for B2B companies.

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What Is Top-of-Funnel Marketing? Building Awareness and Trust

ClearVoice

This short how-to video is an upper-funnel marketing tactic that checks the boxes for increasing brand awareness and trust…. But, this case study video from the same brand is more suited to the mid-funnel audience as it supports the buyer’s research and evaluation…. ToFu marketing ideas. SEO (search engine optimization).

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Best Inbound Marketing Agency: The Top 5 Choices for 2022

Single Grain

It’s no secret that inbound marketing is the most effective way to convert leads and boost sales: Properly executed inbound marketing is 10x more effective for lead conversion than outbound. SEO-generated inbound leads have a 14.6% Unfortunately, inbound marketing does require quite a bit of work. opt-in email marketing.