The Effective Marketer

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Selecting the Right Email Marketing Provider « The Effective Marketer

The Effective Marketer

That’s why I wrote a comprehensive guide to help you in your email selection process. Check out part 1 of the “ Taking control of the email vendor selection process &# article and let me know what you think! You can leave a response , or trackback from your own site. Like Be the first to like this post.

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Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. Good luck in your email marketing selection process! You can follow any responses to this entry through the RSS 2.0

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Marketing Automation Monday is Here!

The Effective Marketer

What is the hand-off process with sales? Sure, you can setup all the triggers, scores and processes in your MA system but nothing will matter if you don’t have the content to support it. which leads turned into closed deals, where did they come from, what programs generated more closed deals, etc.) United States License.

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Social Media's Next Victim?

The Effective Marketer

We all like stories of companies that mess up and in the process of trying to clean up their act end up messing up even more. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site.

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Web Prototyping With PowerPoint « The Effective Marketer

The Effective Marketer

How can we improve this process? Possibly related posts: (automatically generated) Death by PowerPoint? Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! The answer may lie in a tool most people already have… MS PowerPoint!

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The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

The power of marketing automation is the ability to target your marketing database with specific content based on their behavior and stage in the purchasing process. Think about: Videos Webinars Presentations eBooks Whitepapers Sales Collateral Blog Posts Tweets Facebook Comments/Likes/etc LinkedIn (company page, discussions, etc.)

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B2B Email Design – Gallery 2 « The Effective Marketer

The Effective Marketer

This post is another installment of the “gallery” concept so that you have more designs to review and use in your own creative process. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site.